Senior Marketing Analyst - Mobile Alabama

Company: VirtualVocations
Location: Mobile, Alabama
Posted On: 02/06/2025

A company is looking for a Sr. Analyst, Marketing.



Key Responsibilities

Analyze marketing data across channels to identify trends and areas for improvement
Develop and maintain dashboards and reports to monitor KPIs and communicate findings
Collaborate with teams to measure and optimize campaign effectiveness and conduct A/B tests



Required Qualifications

Bachelor's degree in Marketing, Business, Data Science, Economics, or a related field; advanced degree preferred
3+ years of experience in marketing analytics or business intelligence
Strong proficiency in data analysis tools such as SQL, Excel, and Google Analytics
Experience with data visualization tools to create interactive reports and dashboards
Strong understanding of digital marketing channels and their respective KPIs More...

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