Senior Digital Marketing Consultant - Bakersfield California

Company: VirtualVocations
Location: Bakersfield, California
Posted On: 11/21/2024

A company is looking for a Senior Digital Marketing Consultant to develop and implement marketing programs for customer acquisition and retention.



Key Responsibilities

Develop and lead comprehensive digital marketing strategies from awareness to conversion
Manage digital media planning, buying, and performance tracking to optimize marketing efforts
Direct agencies and teams in creating effective digital campaigns that meet performance indicators


Required Qualifications

Bachelor's degree or a combined 9 years of education and work experience in marketing management
5 years of experience managing marketing campaigns in a client or agency environment
Deep understanding of user interaction with digital media and online behavior
Familiarity with analytics tools such as Google Analytics and Tableau More...

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