Performance Marketing Director - Salinas California

Company: VirtualVocations
Location: Salinas, California
Posted On: 01/18/2025

A company is looking for a Performance Marketing Director to lead marketing efforts in the Canadian market from a remote location in the USA.



Key Responsibilities

Manage end-to-end performance marketing campaigns, including planning, execution, and optimization
Collaborate with creative teams to develop and test effective ad concepts
Analyze campaign data to derive insights and inform strategic decisions


Required Qualifications

7-10 years of experience in performance marketing with a focus on direct response e-commerce
Proven ability to manage $1M+ in monthly ad spend across platforms like Meta and Google Ads
Strong proficiency in analytics platforms and Excel for data analysis
Experience in P&L management and balancing revenue growth with profitability
A high-growth mindset, comfortable in fast-paced environments More...

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