Director of Student Outreach and Recruitment - San Jose California

Company: San Jose State University
Location: San Jose, California
Posted On: 01/23/2025

Job Summary
Reporting to the Executive Director, Office of UG Admissions, the Director of Student Outreach and Recruitment leads the outreach, recruitment, and yield strategy and manages its implementation to ensure that SJSU meets new undergraduate strategic enrollment goals and priorities which directly contributes to the fiscal stability of SJSU. The Director provides leadership and management of the Student Outreach and Recruitment (SOAR) unit. This position develops outreach, recruitment, and yield strategy and plans for California and out-of-state first time freshmen and California, out-of-state, and international upper division transfers. The Director plans and leads small and large scale recruitment and yield events on and off campus as well as coordinates participation in local, regional, and national fairs and events. The Director also leads SJSU's Welcome Center which provides campus tours, informational sessions, and individual pre-admission counseling appointments for prospective students and their families. The SOAR Director and recruiting team educate prospective students, family members, and counselors about SJSU and the entire California State University. The Director establishes positive working relationships with community college and high school counselors and district leaders as well as community partners including local foundations and cultural affinity groups. The Director documents, reports, and analyzes recruitment, application, admits, and yield results of California, out of state and international upper division transfers each application cycle. The Director of Student Outreach and Recruitment (SOAR) serves as a member of the Student Affairs Leadership Team, Enrollment Management Directors team and Enrollment Management Leadership Team. This position works collaboratively with departments within Enrollment Management and Student Affairs as well as the College of Professional & Global Education, Academic Affairs departments, Intercollegiate Athletics, University Marketing & Communications and University Advancement to promote San Jose State University to the community, prospective students and their families. The Director applies and interprets policies established by appropriate federal, state, system, and campus administration.

Key Responsibilities

• Collaborates with Student Affairs and Enrollment Management leadership as well as Academic Affairs departments to determine appropriate outreach, recruitment and yield strategy to meet enrollment goals and priorities of new undergraduates including class level, residency, and academic program
  
• Develops, leads, manages and evaluates the activities, programs and services of the Student Outreach and Recruitment unit
  
• Develops and implements appropriate strategy, methods and procedures to provide effective, inclusive and successful outreach, recruitment and admission for prospective students, families, community colleges, high schools, K-12 districts, foundation partners, community affinity groups and the educational community within and outside of California including targeted US states and international upper division transfers
  
• Represents and markets the university, Student Affairs, Enrollment Management, Undergraduate Admissions, SOAR, Educational Opportunity Program, Financial Aid & Scholarship Office, Intercollegiate Athletics, Pre-College Programs, Parent & Family Programs, and University Housing Services to the community
  
• Recruits, hires, trains, supervises and evaluates a staff of recruiters to effectively advise prospective students and their families about the CSU and SJSU including developing strong presentation skills, effective interpersonal skills and knowledge of SJSU admission processes, academic breadth and campus resources
  
• Recruits, hires, trains, supervises and evaluates the Welcome Center coordinator
  
• Designs, collects, analyzes and assesses program effectiveness including satisfaction and student learning as appropriate
  
• Maintains and updates databases and generates regular reports on unit activities
  
  
  Knowledge, Skills & Abilities
  
  
  
  • Ability to communicate with constituents in a professional and respectful manner
    
  • Demonstrated ability to interpret and carry out policies, procedures and regulations pertaining to CSU Admissions standards, SJSU history and general information about the city of San Jose and Bay Area
    
  • Thorough knowledge and implementation of recruitment programming and techniques
    
  • Thorough knowledge of advising/counseling techniques for university admission
    
  • Knowledge and skills in working with students from diverse ethnic, socioeconomic and educational backgrounds.
    
  • Thorough knowledge of Student Privacy laws such as FERPA
    
  • Working knowledge of Enrollment Management policies and procedures, including student information systems.
    
  • Demonstrated ability to establish and maintain successful strategic collaborations across departments and divisions within a University
    
  • Ability to rapidly acquire a general knowledge of the overall operation, functions and programs of the campus
    
  • Demonstrated ability to organize, plan and evaluate work and projects
    
  • Knowledge developing and managing a budget
    
  • Ability to understand and manage the recruitment and admissions application processing cycles that affect workflow of the department and other Enrollment Management units
    
  • Must possess excellent customer service and public relations skills
    
    
    Required Qualifications
    
    
    
    • Bachelor's Degree
      
    • Five (5) to Seven (7) years of professional level experience within higher education working with student service functions; outreach and recruitment of students to higher education institutions, admissions, program development or academic support programs
      
    • Five (5) to Seven (7) years of progressive leadership or supervisory experience in a higher education setting
      
    • Experience delivering presentations
      
    • Experience working with historically underrepresented student populations and with individuals of diverse backgrounds
      
    • Experience with data collection and assessment reporting
      
      
      Preferred Qualifications
      
      
      
      • Master's Degree in Business, Student Affairs, Higher Education, College Counseling/Advising, College Student Personnel or related field or equivalent training, education, or experience
        
      • Six (6) to Eight (8) years of professional level experience within higher education working with student service functions; admissions, outreach and recruitment,
        
      • program development or academic support programs
        
      • Six (6) to Eight (8) years of progressive leadership or supervisory experience in a higher education setting
        
      • Experience developing and implementing a student recruitment plan
        
      • Experience developing/forecasting a budget
        
      • Experience with overseeing a welcome center function
        
      • Excellent written communication skills
        
      • Three (3) to Five (5) years of experience developing college outreach and recruitment presentations for staff to deliver to students, family members and counselors
        
        
        Compensation
        Classification: Administrator III
        Anticipated Hiring Range: $10,500/month - $11,010/month
        CSU Salary Range: $6,891/month - $22,119/month
        
        
        The final hiring salary will be commensurate with experience.
        
        San Jose State University offers employees a comprehensive benefits package typically worth 30-35% of your base salary. For more information on programs available, please see the .
        
        Application Procedure
        Click Apply Now to complete the SJSU Online Employment Application and attach the following documents:
        
        
        
        • Resume
          
        • Letter of Interest
          
          All applicants must apply within the specified application period: December 10, 2024 through January 5, 2026. This position is open until filled; however, applications received after screening has begun will be considered at the discretion of the university.
          
          Contact Information
          University Personnel
          
          408-924-2252
          
          CSU Vaccination Policy
          The CSU strongly recommends that all individuals who access any in-person program or activity (on- or off-campus) operated or controlled by the University follow COVID-19 vaccine recommendations adopted by the U.S. Centers for Disease Control and Prevention (CDC) and the California Department of Public Health (CDPH) applicable to their age, medical condition, and other relevant indications and comply with other safety measures established by each campus. The system wide policy can be found at and questions may be sent to .
          
          Additional Information
          Satisfactory completion of a background check (including a criminal records check) is required for employment. SJSU will issue a contingent offer of employment to the selected candidate, which may be rescinded if the background check reveals disqualifying information, and/or it is discovered that the candidate knowingly withheld or falsified information. Failure to satisfactorily complete the background check may affect the continued employment of a current CSU employee who was offered the position on a contingent basis.
          
          The standard background check includes: criminal check, employment, and education verification. Depending on the position, a motor vehicle and/or credit check may be required. All background checks are conducted through the university's third-party vendor, Accurate Background. Some positions may also require fingerprinting. SJSU will pay all costs associated with this procedure. Evidence of required degree(s) or certification(s) will be required at time of hire.
          
          SJSU IS NOT A SPONSORING AGENCY FOR STAFF OR MANAGEMENT POSITIONS. (e.g. H1-B VISAS)
          
          All San Jose State University employees are considered mandated reporters under the California Child Abuse and Neglect Reporting Act and are required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment. Incumbent is also required to promptly report any knowledge of a possible Title IX related incident to the Title IX Office or report any discrimination, harassment, and/or retaliation to the Office of Equal Opportunity.
          
          Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act and Campus Housing Fire Safety Notification:
          Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, the Annual Security Report (ASR) is also now available for viewing at The ASR contains the current security and safety-related policy statements, emergency preparedness and evacuation information, crime prevention and Sexual Assault prevention information, and information about drug and alcohol prevention programming. The ASR also contains statistics of Clery crimes for San Jose State University locations for the three most recent calendar years. A paper copy of the ASR is available upon request by contacting the Office of the Clery Director by phone at 408-924-1501 or by email at .
          Pursuant to the Higher Education Opportunity Act, the Annual Fire Safety Report (AFSR) is also available for viewing at . The purpose of this report is to disclose statistics for fires that occurred within SJSU on-campus housing facilities for the three most recent calendar years, and to distribute fire safety policies and procedures intended to promote safety on Campus. A paper copy of the AFSR is available upon request by contacting the Housing Office by phone at 408-795-5600 or by email at .
          Campus Security Authority - In accordance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (Clery Act) and CSU systemwide policy, this position is subject to ongoing review for designation as a Campus Security Authority. Individuals that are designated as Campus Security Authorities are required to immediately report Clery incidents to the institution and complete Clery Act training as determined by the university Clery Director.
          
          Equal Employment Statement
          San Jose State University (SJSU) is an Equal Opportunity/Affirmative Action employer committed to nondiscrimination on the basis of age, ancestry, citizenship status, color, creed, disability, ethnicity, gender, genetic information, marital status, medical condition, national origin, race, religion or lack thereof, sex, sexual orientation, transgender, or protected veteran status consistent with applicable federal and state laws. This policy applies to all SJSU students, faculty and staff programs and activities. Title IX of the Education Amendments of 1972, and certain other federal and state laws, prohibit discrimination on the basis of sex in all education programs and activities operated by the university (both on and off campus).
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