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Lead Designer - Santa Monica California
Company: Tbwa Chiat/Day Inc Location: Santa Monica, California
Posted On: 01/30/2025
goop is an indispensable resource for finding best-in-class products, tips, and experts across the beauty, fashion, food, and wellness worlds. From its award-winning beauty and fashion lines to its expansive editorial lens, goop offers the tools to live a life of ineffable beauty-filled with agency, depth, and promise. Gwyneth Paltrow began goop in the fall of 2008 as a weekly newsletter. It has expanded into a beauty, fashion, and food business that's also known for its products, curation, podcast, TV shows, live events, and retail stores.About YouYou are a creative, hands-on designer with a passion for both design excellence and team development. You thrive in a fast-paced, collaborative environment and have a knack for elevating the design standards of a team. You are excited about mentoring and empowering others while ensuring that the creative output remains aligned with goop's brand vision. Your communication is clear, strategic, and you have a strong understanding of how design translates into business goals.About The RoleAs the Lead Designer for the graphic design team, you will play a pivotal role in shaping the creative direction of goop's visual identity. You will oversee the design team's daily operations, ensuring that all projects align with goop's brand standards, and inspire the team to push creative boundaries. You'll work closely with senior leadership, as well as other departments, to create compelling visual content across multiple verticals and channels. This is a leadership role where you'll manage design processes, set project priorities, and mentor other designers.Responsibilities include: - Lead and oversee the graphic design team to produce high-quality, on-brand creative for marketing and product initiatives.
- Manage the day-to-day design workflow, ensuring projects are delivered on time and within budget.
- Collaborate with cross-functional teams, including marketing, product, and editorial, to execute brand campaigns and initiatives.
- Foster a collaborative, inclusive, and creative team culture that encourages innovation.
- Guide and mentor designers, providing constructive feedback and professional development.
- Stay ahead of design trends and industry developments to continually elevate goop's visual identity.Qualifications & Experience
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