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Social Media Operations Lead - San Francisco California
Company: Promote Project
Location: San Francisco, California
Posted On: 01/30/2025
35000 - 65000 a year (US Dollars)
Social Media Operations Lead
Location
San Francisco, California, United States
Salary
35000 - 65000 a year (US Dollars)
Description
ClassDojo's goal is to give every child on Earth an education they love. We started by building a powerful network for communication. ClassDojo's flagship app is the #1 communication app connecting K-8 teachers, children, and families globally. Teachers use it to share what's happening throughout the day through photos, videos, and messages that make parents feel like they're there. It's actively used in over 95% of US schools, reaching over 50 million children in 180 countries, with a team of just around 200 people. We are now beginning to use this network to give kids the best learning experiences in the world, far beyond those a standard school can provide.
We hire for talent density. Our team comprises the most talented, entrepreneurial, and innovative teammates from around the world, with experience in education and large scale consumer internet companies, including Instagram, Netflix, Dropbox, Stripe, Uber, Y Combinator, and more. We're building a company where the most talented people want to work. We believe you'll do the best work of your life here-and you'll pioneer the future of education, too.
What you'll do:
We're looking for a highly organized and analytical Social Media Operations Lead to join as our first team hire, working directly with our Social Media Lead. In this role, you'll take ownership of the behind-the-scenes processes that power our social media strategy. Your focus will be on optimizing workflows, tracking and analyzing performance, and driving strategic decision-making. You'll play a key part in our outreach efforts with content creators and manage paid collaborations/campaigns to amplify our brand's reach.
This is a part-time position with the potential for growth as we expand our social media efforts.
Responsibilities:
Content and Campaign Management
- Monitor, organize, and track user-generated content (UGC) mentions across social platforms.
- Lead creator outreach for collaborations, including drafting communications, coordinating deliverables, and maintaining relationships.
- Manage and execute paid influencer campaigns, including campaign setup & ideation, performance tracking, and reporting.
- Come up with internal processes to identify trends on socials early that we can turn into owned content on our channels.
Process Building and Optimization
- Develop and implement workflows and tools to improve the efficiency of social media operations (e.g., UGC tracking, influencer outreach, and campaign reporting).
- Create and manage documentation for social media processes to ensure consistency and scalability.
Analytics and Strategy Support
- Track and analyze key social media metrics to measure the success of campaigns, UGC impact, and creator partnerships.
- Compile insights and actionable recommendations to refine and optimize our social media strategy, and share them with the broader ClassDojo team.
- Introduce new ways we can collect and leverage data from our social channels to create better content.
Collaboration and Communication
- Work closely with the social media lead and creative/marketing team to align operations with overarching brand goals.
- Act as a point of contact for creators and partners to ensure smooth collaboration.
Qualifications:
- Experience:
- Proven experience in social media management, influencer outreach, or digital marketing operations.
- Familiarity with paid social campaigns and performance tracking tools.
- Skills:
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- Analytical mindset with experience intaking & analyzing social media data.
- Excellent communication skills, both written and verbal, to be able to present and communicate data-driven insights.
- Tools:
- Experience with productivity tools like Notion, Trello, Zapier, or Asana to organize workflows.
What We're Looking For:
- Someone who is process-oriented, and loves creating processes to maximize efficiency for social-first teams operating across functions.
- Someone who is organized & able to intake/process a lot of information across platforms.
- Someone who is a self-starter and thrives in dynamic environments.
- Someone who can efficiently analyze and present data in team settings.
- Someone with a passion for social media and understanding of emerging trends.
- A creative thinker who can help identify new opportunities for engagement and growth.
What We Offer:
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