Director OTTAVA Product Strategy - Release 1 - Santa Clara California

Company: Disability Solutions
Location: Santa Clara, California
Posted On: 02/02/2025

Director OTTAVA Product Strategy - Release 1Company Background & CultureCaring for the world, one person at a time, inspires and unites Johnson & Johnson. J&J embraces research and science - bringing innovative ideas, products, and services to advance health and well-being. Employees of the Johnson & Johnson Family of Companies work with partners in health care to touch the lives of over a billion people every day, throughout the world. J&J has more than 250 companies located in 60 countries around the world.As pioneers in medical devices, we continually focus on elevating the standard of care-working to expand patient access, improve outcomes, reduce health system costs, and drive value. We create smart, people-centered healthcare to help the patients we serve recover faster and live longer and more vibrantly.At Johnson & Johnson Robotics and Digital Solutions, we're changing the trajectory of health for humanity, using robotics to enhance healthcare providers' abilities and improve patients' diagnoses, treatments, and recovery times. Johnson & Johnson Robotics was established in 2020 with the integration of Auris Health, Verb Surgical, C-SATS, and Ethicon. It comprises three key med-tech platforms: Flexible Robotics (MONARCH--), Surgical Robotics (OTTAVA---), and Digital Solutions.You'll collaborate on breakthrough medical technologies that unite multiple subject areas to build a connected digital ecosystem that advances medical professionals' skills and improves patient outcomes.ResponsibilitiesThe Director OTTAVA Product Strategy, - Release 1, will be part of the OTTAVA Platform Strategy team based in Santa Clara, CA. This person will be responsible for leading the OTTAVA marketing strategy for a particular launch and contribute to the multi-generational product plan and roadmap for OTTAVA.The primary objectives of this role include:

• \r
• Develop and Lead Product Strategy:
• Define OTTAVA product Strategy in collaboration with other GSM leaders and cross-functional teams.
• Identify Customer insights and Competitive landscape to appropriately define the needs for Platform.
• Develop the Target Product Profile (TPP) for the release ensuring clear definition of the segmentation, targeting, and positioning.
• Work across OTTAVA organization to ensure that product features and functionality align with the needs of customers and deliver the benefits.
• Go-To-Market Strategy:
• Develop and execute go-to-market strategy for the release to ensure seamless product launches and adoption across target markets.
• Define the target customer segments and position the product to meet their needs partnering cross-functionally.
• Partner to define the Pricing Strategy for OTTAVA and influence the Commercial Business Models for the release.
• Define Platform Claims and Evidence Generation Strategy.
• Work closely with internal cross-functional and commercial regional partners to prepare the release for launch.
• Product Strategy Execution:
• Ensure execution of the release strategy as a Core Team Member of the Release Leadership Team, along with strong partnership across the sub-system marketing teams (I&A, Hardware, Software & Digital).
• Partnering with Platform Leadership on business models and portfolio prioritizations within the release
• Partner with Platform leadership on identifying and partnering with internal or external partnerships.
• People leadership
• Develop a high-performing and diverse team\r\r More...

      

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