Product Marketing Lead - Salinas California

Company: VirtualVocations
Location: Salinas, California
Posted On: 02/04/2025

A company is looking for a Head of Product Marketing, North America.



Key Responsibilities

Lead market, customer, and competitive analysis to identify market opportunities and guide regional priorities
Develop integrated go-to-market strategies ensuring tailored value propositions and consistent messaging
Collaborate with sales enablement to drive sales productivity through market knowledge transfer and value-based messaging


Required Qualifications

9+ years in Product Marketing, ideally within SaaS (B2B and/or B2C)
Experience leading and coaching remote, cross-functional teams
Expertise in market expansion strategies, particularly in competitive markets like North America
Strong communicator with experience presenting to senior executives
Customer-obsessed with a track record of translating insights into actionable strategies More...

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