Senior Marketing Program Manager - Cross Sell - Littleton Colorado

Company: Dish
Location: Littleton, Colorado
Posted On: 02/02/2025

Company Summary

EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.

Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.

Department Summary

Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a first-of-its-kind 5G network, a passion for change and the power to drive it, we'll emerge as the nation's fourth facilities-based wireless carrier and a disruptive force in the market at large.

Job Duties and Responsibilities

We are seeking a Senior Program Manager to own the strategy and execution of our cross-sell channel. This role will be collaborating with various internal teams to align promotions with customer bases across Boost Mobile, DISH, Sling, and Hughes. It also includes managing the go-to-market process, fostering relationships with stakeholders, optimizing campaign performance, and implementing scalable processes to drive successful outcomes.

Key Responsibilities:

• Strategy Development: Help craft and execute the cross-sell strategy, coordinating closely with product, marketing and device teams to align Boost Mobile promotions with DISH, Sling, and Hughes customer bases
• Marketing Operations: Assist in developing and managing creative assets alongside GTM and marketing teams across the enterprise
• Go-to-Market Execution: Manage the end-to-end go-to-market process for cross-sell initiatives, from conceptualization through execution, ensuring alignment with broader company objectives and market needs
• Stakeholder Management: Forge robust relationships with key internal stakeholders across marketing, IT, and core services (CX, Billing, etc.), as well as external partners, to ensure seamless integration and promotion of Boost Mobile across platforms
• Innovative Solutions: Develop and present innovative marketing solutions tailored to the unique needs of cross-sell targets, driving increased adoption and customer satisfaction
• Performance Optimization: Monitor and optimize cross-sell campaigns, leveraging data to make informed decisions that enhance reach and impact
• Process Implementation: Establish and refine processes to scale successful tactics across various markets, ensuring consistency and quality in execution
  #LI-LM1
  
  Skills, Experience and Requirements
  
  E ducation and Experience:
  
  • Bachelor's degree in Marketing, Business, or a related field
  • 5+ years of experience in an in house marketing role, with a proven track record of successful cross-sell strategies and cross functional
    
    Skills and Qualifications:
    
    • Strong project management skills with the ability to manage multiple projects simultaneously in a dynamic environment
    • Excellent communication and interpersonal skills, capable of working collaboratively across teams and with senior management
    • A data-driven mindset with experience in utilizing insights to drive business decisions and marketing strategies
    • Experience in digital and traditional marketing channels with a focus on developing integrated marketing solutions
      
      Visa sponsorship not available for this role
      
      Salary Ranges
      
      Compensation: $83,950.00/Year - $119,900.00/Year
      Benefits
      
      We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
      
      The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
      
      Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
      
      The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled. More...

          

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