Product Marketing Consultant - Hartford Connecticut

Company: VirtualVocations
Location: Hartford, Connecticut
Posted On: 11/08/2024

A company is looking for a Product Marketing Consultant to craft and execute media tactics for assigned product categories.



Key Responsibilities

Collaborate with cross-functional partners to develop and implement product-level marketing tactics and campaigns
Report on the success of marketing efforts and align them with campaign budgets
Oversee the development of marketing briefs and ensure compliance of marketing materials


Required Qualifications

Bachelor's degree in Marketing, Business, or equivalent work experience
5+ years of related business-to-business experience, preferably in a regulated industry
Knowledge of product-oriented advertising compliance regulations
Experience in account-based marketing and lead nurturing practices
Working knowledge of various traditional and digital media channels More...

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