Lead Lifecycle Marketing Strategist - Alpharetta Georgia

Company: VirtualVocations
Location: Alpharetta, Georgia
Posted On: 11/15/2024

A company is looking for a Lead Strategist for Lifecycle Marketing.



Key Responsibilities

Own strategy, execution, and optimization of customer retention through email and SMS
Manage and optimize the customer lifecycle roadmap and documentation
Collaborate with paid media teams and creative division to enhance the customer journey


Required Qualifications

7+ years of experience in customer lifecycle marketing for D2C eCommerce brands
Proven track record of developing and executing marketing strategies
Knowledge of retention marketing trends and Email/CRM technologies
Experience with testing methodology and driving results through analytics
Experience partnering with creative teams to develop marketing assets More...

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