Paid Media Manager - Atlanta Georgia

Company: VirtualVocations
Location: Atlanta, Georgia
Posted On: 01/28/2025

A company is looking for a Paid Media Manager to lead their paid acquisition efforts.



Key Responsibilities

Develop and manage a creative testing program to enhance customer acquisition
Analyze and optimize New Customer Acquisition Cost (NCPA) targets and CAC/LTV ratios
Collaborate with cross-functional teams to produce and analyze content that drives conversions


Required Qualifications

Proven experience in paid acquisition or performance marketing, preferably in e-commerce
Strong understanding of creative testing processes and analytics
Experience with ad platforms like Facebook Ads Manager and Google Ads
Exceptional organizational skills to manage multiple campaigns
Background in e-commerce, particularly in pet wellness or consumer health products preferred More...

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