Marketing Optimization Manager - Marietta Georgia

Company: VirtualVocations
Location: Marietta, Georgia
Posted On: 01/29/2025

A company is looking for a Marketing Optimization Manager to enhance lead generation and qualification efforts.



Key Responsibilities:

Develop and refine lead scoring, routing, and prioritization systems for effective lead management
Partner with SDRs to improve lead engagement through clear workflows and performance analysis
Collaborate with marketing, sales, and operations to align lead generation with business goals


Qualifications:

Bachelor's degree in marketing, business, or a related field
3 years of experience in lead management, demand generation, or SDR enablement
Strong understanding of CRM and marketing automation platforms
Analytical mindset with experience in data-driven decision-making
Proven ability to work cross-functionally and align marketing and sales teams More...

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