Senior Product Marketing Manager, Platform & AI - Chicago Illinois

Company: Servicenow
Location: Chicago, Illinois
Posted On: 01/13/2025

Company DescriptionIt all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.Job DescriptionRole:We are seeking a highly motivated, creative, and experienced Senior Product Marketing Manager to join ServiceNow's Platform and Artificial Intelligence (AI) Marketing team! This role will play a vital part in ensuring we continue to differentiate our AI solutions in the industry with programs, strategies, and long-term marketing plans focused on reaching our sales goals. As a Senior Product Marketing Manager, you'll partner closely with product, sales, GTM, partners, demand gen, and other teams to build messaging, programs, and solutions that drive adoption and business growth in a high-growth market segment. This role is pivotal in empowering our sales teams to effectively communicate the value proposition and drive adoption of our innovative solutions. If you're passionate about taking products to market, authoring marketing plans, authoring solution narratives, creating customer evidence, creating events strategy, being a product advocate to customers and partners, data-driven decision making, and content development, then this role is for you!Key Responsibilities:

• Develop and execute a comprehensive seller enablement strategy for GenAI products, including the creation of sales decks, one-pagers, battle cards, and other essential sales tools.
• Collaborate with product management, sales, and marketing teams to ensure alignment on product messaging, positioning, and go-to-market strategy.
• Translate insights from market research and competitive analysis to seller assets aligned to market trends, customer needs, and competitive offerings.
• Measure and analyze the effectiveness of seller assets and make data-driven recommendations to optimize performance.
• Provide ongoing training and support to the sales team to ensure they are equipped with the knowledge and tools to effectively sell our GenAI products.QualificationsTo be successful in this role you have:
  • 10+ years of product marketing/management/sales engineering
  • 4 years of experience in enterprise software platforms, knowledge of AI a plus
  • Expert and strategic storyteller who can craft simple and memorable narratives
  • Experience building public-facing presentations with high attention to detail for marketing events, sales organizations or executive presentations.
  • Demonstrated ability to work across functions within Marketing, Product and Sales, building relationships to drive results.
  • Very strong written and oral communication skillsNot sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!Additional InformationWork PersonasWe approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work.Equal Opportunity EmployerServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law.AccommodationsWe strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact for assistance.Export Control RegulationsFor positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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