Digital Marketing Strategist - Des Moines Iowa

Company: VirtualVocations
Location: Des Moines, Iowa
Posted On: 02/04/2025

A company is looking for a Digital Marketing Strategist to develop and optimize paid media campaigns in higher education marketing.



Key Responsibilities

Create, execute, and manage digital marketing strategies to drive traffic and conversions
Test and improve performance of PPC, paid social, retargeting, and display media campaigns
Analyze data to uncover trends and identify new opportunities for growth and improved ROI


Required Qualifications

Bachelor's Degree in Marketing, Communication, Analytics, or a related field, or equivalent work experience
1+ years of experience managing PPC/SEM campaigns
Experience with paid search, paid social, and display media channels
Google Ads, Microsoft Ads, or similar certification
Proficiency in Microsoft Excel for trend analysis More...

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