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Sales & Marketing Consultant - Schenectady New York
Company: Sinclair Broadcast Group Location: Schenectady, New York
Posted On: 10/23/2024
POSITION SUMMARY -WRGB/WCWN has an amazing opportunity for a sales professional to join our team of integrated marketing consultants. We help local businesses grow by designing creative and effective client campaigns that drive business results through cross-platform solutions including digital and broadcast. If you are motivated by seeing your clients succeed and want the ability to work great hours with industry-leading earning potential - this could be YOUR opportunity. Your day to day will involve working with a committed (and fun) group of people that care about their clients, -and you, as much as you do! You will get to represent some of the best digital and broadcasting assets in the business, develop new campaigns, uncover new client opportunities, and manage and grow a full customer portfolio.The successful candidate will be responsible for (but not limited to) the following:Primarily: - Grow and maintain a full customer portfolio
- Develop new business and digital revenue opportunities
- Develop cross-platform campaignsALSO:
- Generate revenue for the station and meet monthly goals through effective outside sales
- Develop new business and create results for clients through creative and effective targeted campaigns
- Research and build campaign solutions, including overall branding and creative and ensure campaign execution meets client expectations
- Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
- Meet or exceed revenue targets for existing, new, and digital business, as well as corporate initiatives and develop a strategy to support achievement of goals
- Grow share of clients' advertising spend while increasing their overall spend
- Support quality deliverables to drive client results
- Support collection of receivables
- Build and enhance sales skills, to include effective storytelling, prospecting and relationship-building, negotiation, closing
- Develop capabilities to produce creative and effective campaignsThe ideal candidate will have the following skills:
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