Head of Campaign Insights - Fayetteville North Carolina

Company: VirtualVocations
Location: Fayetteville, North Carolina
Posted On: 01/23/2025

A company is looking for a Head of Campaign Insights to lead its campaign insights team.



Key Responsibilities

Lead a global team focused on coaching and development in consumer insights
Oversee campaign development research and measurement across various targets and categories
Present campaign learnings and recommendations to Senior Leadership, ensuring consumer representation


Required Qualifications

12+ years of related work experience in a Consumer Insights role
8+ years leading campaign development research and measurement
5+ years in people development and coaching
Bachelor's Degree in Market Research, Marketing, Statistics, Economics, or related field; advanced degree desirable
Experience in a highly matrixed global organization More...

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