Marketing Data Analyst - Columbus Ohio

Company: VirtualVocations
Location: Columbus, Ohio
Posted On: 02/07/2025

A company is looking for a Marketing Data Analyst to evaluate marketing efficiency and optimize strategies for user acquisition and retention.



Key Responsibilities

Provide analytical support to marketing teams, evaluating customer acquisition costs and forecasting spending
Conduct research and A/B tests, presenting findings to highlight insights
Monitor performance marketing metrics and develop new metrics to inform decision-making


Required Qualifications

3+ years of experience as a data/marketing analyst
Proficiency in SQL and relational databases
Experience with data visualization tools, particularly Tableau
Strong understanding of mobile attribution and MMPs
Knowledge of Python and experience with A/B testing is a plus More...

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