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National Sales Director - Philadelphia Pennsylvania
Company: Syneos Health/ inVentiv Health Commercial LLC Location: Philadelphia, Pennsylvania
Posted On: 01/15/2025
Description As the National Business Director, reporting to the VP of Sales and Access, you will be responsible for leading and overseeing the growth and performance within the Institution (i.e. inpatient) business at a national level as we continue the launch of the key product. Your role will involve managing a team of area business directors (3), and field sales personnel (24), fostering key partnerships, and implementing effective sales strategies to drive revenue and market share growth. You will collaborate with cross-functional teams to ensure the successful execution of business plans while adhering to industry regulations and ethical standards.Primary Responsibilities: 1. Leadership and Team Management - Develop and execute the national business strategy in alignment with, and to achieve, corporate goals and objectives. Create a culture of accountability, empowerment and resourcefulness that penetrates all levels of the sales force
- Collaborate with commercial leadership in the development of sales and market share targets.
- Lead, mentor, and manage a team of account directors, managers and field personnel providing guidance, support, and performance evaluations.
- Monitor sales trends, account performance, competitive landscape, and market dynamics to identify growth opportunities and challenges.
- Analyze sales data and market trends to identify areas for improvement and adjust strategies accordingly.
- Foster a culture of collaboration, accountability, and continuous improvement. 2. Sales and Marketing
- Develop and implement effective sales and marketing strategies to achieve sales targets and expand market presence.
- Collaborate with the marketing department to create promotional campaigns, ensure successful product launch(es), and other initiatives to drive brand awareness and customer engagement.
- Work collaboratively with marketing and communications teams to ensure product positioning, messaging and promotional programs are delivered.
- Assess utility of marketing materials and provide feedback to the Marketing team on the creation of new materials to support sales strategy and initiatives 3. Account Oversight:
- Build and maintain strong relationships with key stakeholders, business partners, including healthcare providers, hospitals and health systems
- Collaborate with account teams, as well as commercial operations and leadership, to ensure successful implementation and performance of business relationships and contracts. 4. Compliance:
- Ensure all business activities, including sales efforts, adhere to relevant pharmaceutical regulations, industry standards, and ethical guidelines.
- Establish a compliance-forward culture as it pertains to the Sales team; modeling compliant interactions and creative strategies to work through customer needs and requests
- Stay up-to-date with changes in regulations and ensure the company's compliance policies are adhered to. 5. Budget Oversight and Resource Management:
- Budget and expense management to ensure optimal allocation of resources.
- Monitor expenses, track financial performance, and implement cost-saving measures when necessary. 6. Reporting and Analysis:
- Prepare regular reports, in cooperation with commercial operations and marketing/sales leadership, on sales performance, market trends, and market landscape for presentation to senior management.
- Utilize data-driven insights to monitor KPIs and identify areas of improvement to make informed business decisions. Skills & Requirements:
- Strong understanding of the pharmaceutical industry, market dynamics, and regulatory environment
- Proven track record of successfully developing and executing sales and/or marketing strategies that drive revenue growth. Experience with specialty products, particularly infectious disease products, preferred.
- Excellent leadership, communication, and interpersonal skills
- Analytical mindset with the ability to interpret sales data and market trends.
- Familiarity with CRM systems and sales analytics tools.
- Strong negotiation and relationship-building capabilities.
- Business to business contracting experience preferred.
- Ability to travel as needed to meet with clients and attend corporate and industry events. Qualifications:
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