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MARKETING ASSOCIATE - Chester New York
Company: Special Risk Consortium GmbH
Location: Chester, New York
Posted On: 11/20/2024
Location: UK, Ireland, US
Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.
Term of programme: 3 MonthsDiscover an Exciting OpportunityAre you ready to kickstart your career journey with a dynamic B2B technology start-up? At FYLD, we're revolutionizing field workforce productivity and safety through the power of AI. Our digital platform is designed to enhance visibility for fieldwork, reduce safety hazards, minimize regulatory fines, and boost productivity for industrial field workforces. With real-time workflow visibility, we empower managers with actionable insights, all while eliminating paperwork and disruptions for field teams.As a part of our rapidly growing, award-winning organization, you'll work alongside industry-renowned leaders, setting the stage for an unparalleled career acceleration opportunity. In 2020, FYLD recognized the need for modernization in utility businesses and launched its innovative platform powered by artificial intelligence and computer vision. Our mission is clear: to drive productivity, safety, and efficiency for field teams worldwide.Join us in making a difference and collaborate with some of the world's top organizations. We are looking for individuals who thrive in a collaborative environment and see its potential for career growth.Our Success StoryAt FYLD, we rely on data, not just instinct. We're all about rapid experimentation with a relentless focus on delivering value to our customers. Our track record proves that our deep research into user needs and analytical thinking sets us apart. With -14M in funding from seed and Series A rounds, and backing from prestigious investors like Ontario Teacher's Pension Plan (OTPP), Boston Consulting Group (BCG), and SGN, we're on a mission to become the global leader in field service management. - Winner of two Energy Innovation Awards in 2022 from the Energy Industries Council (EIC)
- Recipient of -500K in funding from industry regulator OFGEM in 2022
- Named Emerging Technology of the Year at the 2020 UK IT AwardsWe believe in cultivating a positive culture where planning, delivery, agility, and accountability are second nature. Transparency is at the core of our culture, and every team member plays a crucial role in our success. You don't need prior start-up experience; all you need is a willingness to embrace our culture and a willingness to dive in and learn.The Role: Marketing AssociateAre you an enthusiastic and driven professional looking to gain SaaS Go-To-Market experience within a fast-paced start-up? As a Marketing Associate, you'll work to attract and appeal to enterprise customers across various industries, including utilities, infrastructure, construction, engineering, and manufacturing. Your role will span multiple continents, including Europe, North America, South America, and APAC.Your Responsibilities:
- Conduct in-depth customer and market research to understand our target audience, their challenges, and organizational structures.
- Generate new business opportunities and targeted messaging with a focus on account-based marketing
- Align and execute on campaigns and initiatives in close partnership with sales and customer success teams
- Collaborate with cross-functional teams to develop effective messaging and strategies for market penetration
- Provide structured, well-researched insights on target accounts for Account-Based Marketing
- Create targeted content assets such as personalized emails, case studies, whitepapers, and tailored messaging for specific ABM campaigns.
- Help maintain a content library specifically designed for ABM efforts.Requirements:
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