Account-Based Marketing Manager - Huntington West Virginia

Company: VirtualVocations
Location: Huntington, West Virginia
Posted On: 01/23/2025

A company is looking for an ABM Manager to develop and execute targeted marketing strategies for enterprise retailers.



Key Responsibilities

Define target accounts and develop comprehensive ABM plans in collaboration with the sales team
Create and execute personalized multi-channel marketing campaigns for target accounts
Monitor and analyze ABM campaign performance, presenting insights to stakeholders


Required Qualifications

3-5+ years of experience in B2B marketing, with at least 2 years in ABM
Proven success in driving revenue through targeted marketing strategies
Strong understanding of ABM principles and tools
Proficiency in marketing automation and CRM platforms
Excellent project management and organizational skills More...

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